APPLE’S FUTURE IN MULTIMEDIA

Apple’s new music downloading service, iTunes, reported two million downloads in its first 16 days of operation, a startling success. I continue to hope that it falls flat, for the reasons I wrote up on May 1. If consumers sign up to digital rights management at a...

APPLE MUSIC SERVICE: HYPE AND REALITY

The press is gushing about Apple’s new iTunes service, hailing it as the first appealing online service for downloading music. Articles hailed it as “revolutionary” (Wininformant), “unique” (The New York Times) and “we’re...

APPLE MYTHS, CONTINUED

An interesting comment today from Paul Thurrott in the Windows Magazine newsletter: ”Because Steve Jobs gave his Macworld address just days before Microsoft Chairman and Chief Software Architect Bill Gates presented his 2003 International Computer Electronics Show...

MAC VS. PC: HYPE VERSUS REALITY

I hear it from people all the time: PCs might have some advantages, but boy, there’s nothing like a Mac for graphics and video work, especially if you’re a professional. Well, nonsense. The Adobe programs are identical on either platform, and PCs have long...

APPLE CONTINUES TO LOSE GROUND

Reading the papers might have given you the impression that Apple is a strong contender, with a solid operating system, fabulous products, and booming sales. Sadly, the business news is frequently reported with the same quest for sensationalism and lack of objectivity...

MAC OS X – THE MANDATORY UPGRADE

Apple has a problem – its users aren’t flocking to the new operating system, OS X, as fast as Apple needs. So Apple came up with a plan to fix their problem. Guesses, anyone? Innovative new features? Lower prices? No, no. Apple is going to release a new line of Macs...