Feb 13, 2022 | Apple, augmented reality, business, Facebook, Google, HoloLens, Microsoft, virtual reality
Last fall all the cool companies started talking about their augmented reality plans and throwing around the term “metaverse” as if it meant something. (Insider tip: it doesn’t.) Journalists have been crowding around Facebook, Apple, and Microsoft on...
Jan 19, 2022 | Apple, augmented reality, Facebook, HoloLens, Microsoft, virtual reality
See if I have this right. You read the last article and you agreed completely that you can ignore virtual reality, because that’s what you wanted to hear. But you can’t imagine why I say that augmented reality is going to be a big deal, so you skipped that part....
Jan 15, 2022 | augmented reality, Facebook, games, virtual reality
Augmented reality is going to be a Really Big Deal, but not for many years. Every major tech company will spend billions of dollars in 2022 on augmented reality. This is a transition year. None of the big tech companies will have a product to buy in 2022 that will...
Nov 21, 2021 | augmented reality, bruceb, news
But enough about you. Let’s talk about what I’ve been doing lately. Have you noticed? Fewer Bruceb News articles. More articles than you might expect about virtual reality and augmented reality. What’s up? Funny you should ask. SMelL I’ve been fortunate to have good...
Oct 31, 2021 | Apple, augmented reality, business, Facebook, news
Facebook changed its name to “Meta.” Been reading the tech news? You’ve probably seen all kinds of speculation about the reasons for the name change. Most journalists figure that Facebook is just looking for a distraction from its problems. And it has problems!...
Oct 10, 2021 | Android, Apple, augmented reality, business, Facebook, Google, HoloLens, Microsoft
I’m curious – when I talk about “augmented reality,” do you know what that is? I feel like it might not be part of the general consciousness yet. I don’t have any new development to point to, nobody introduced new products last week or anything like that. But it’s...
