MARKETING FIREFOX

Whether you’re selling a product, a concept, a piece of software, a politician, or a war – the most effective marketing creates the illusion that it’s not marketing at all but rather a spontaneous outpouring of affection or excitement. Case in point:...

WORDPERFECT: CAN A CORPSE BE REANIMATED?

Corel is planning a comeback for WordPerfect! Here’s an article with details. It’s interesting to read this stuff, but don’t get too worked up. This marks, if memory serves, the 47th time that WordPerfect’s various owners have rededicated...

DIGITAL ENTERTAINMENT AND THE LONG TAIL

This article from Wired Magazine is essential reading. We are watching the creation of an entirely new economic model for the media and entertainment industries, with far-reaching consequences for our world. Amazon, Netflix, and online music services are discovering...

INTERNET PORN AND JOB TERMINATION

Here’s an interesting article about how the flotsam and jetsam that accumulates on computers can be used as a reason to terminate an employee. Your computer has several places holding files related to Internet browsing. When you view a Web page, each image on...

CRAIGSLIST

Craigslist.com is getting a lot of good word-of-mouth lately – I’ve been hearing my clients talk about it as their preferred site for job listings, personal ads and dating, community resources, even for selling things that make more sense in a local market...